The trailer for She-Hulk has just been released. But the joy might not last. Insiders want to know that there are big problems.
The Marvel Cinematic Universe (MCU) is constantly growing and introducing new characters. Some are also known to those who are not familiar with comics, while others first have to prove themselves on the screen or on the screen. But regardless of whether it’s a cinema spectacle or a Disney+ series: those responsible at Marvel Studios and Disney try to improve with every new film and series and offer the fans something completely new.
So far it’s been going pretty well, the box office results, but also the ratings on sites like Rotten Tomatoes are a good indicator that Kevin Feige, President of Marvel Studios and COO of Marvel Entertainment, continues to keep the Marvel ship on course. It is even set for the next ten years. But the further the journey goes, the rougher the sea becomes. That means: The more series and films are produced, the more likely it is that at some point a first flop will appear. No, not a flop in the sense of “Doctor Strange in the Multiverse of Madness”. The Sam Raimi-directed film’s $700 million in revenue to date is more of a sign that Marvel Studios only has luxury problems.
If you listen very closely, you will find them, the voices that complain about the always the same Marvel formula, about weak enemy images and the supposed unwillingness of those responsible to change something. As they say? Never change a running system. It runs like clockwork, but it only runs the way you know it. Sam Raimi recently spoke about the actual creative freedom in a Marvel production.
A rethinking usually only takes place when something really hits the wall. And if you believe the statements of some industry insiders, that could be the case in the MCU with the upcoming series “She-Hulk”. Here’s how the usually well-informed Matthew Belloni claims he’s had bad luck (via Puck):
“The upcoming series ‘She-Hulk’ is rumored to be a total fiasco from what I’ve heard (even with Mark Ruffalo in a small role), and Ms. Marvel is set to be another big test for fans. Nobody’s saying Marvel’s TV productions are in trouble, but it’s something to keep an eye on.”
Of course, the question arises as to what extent “She-Hulk” should be a fiasco. “Eternals” is also considered a flop by many, although the film has just as many fans. And basically one can assume that the fans in particular have certain expectations of Marvel projects. If this is not met, the end product is considered a “flop” by most. These upcoming Marvel movies and series in video will also have to undergo this critical test.
“She-Hulk” a flop? The first signs were already there in March
Before Belloni, industry insiders Jeff Sneider and John Rocha spoke about the alleged problems with “She-Hulk” in March on their show “The Hot Mic with Jeff and John” on YouTube:
“I haven’t heard anything good behind the scenes; and when I asked if it was ‘Moon Knight’ or ‘Ms. Marvel’ or ‘Secret Invasion’ or any of those [Projekte] it was always said, ‘She-Hulk’ is what could be a problem. I’ve heard it from people working on it, people actually working on it, just saying, ‘We’ll see. I think that’s the way it is with a lot of Marvel stuff, to be honest, and you’re like, ‘Oh, that could be really stupid, we’ll see.'”
And yes, if you look at the first trailer, you have to admit that it gives a rather incoherent impression. So is it a legal comedy, a sitcom, or an action series? If you had to guess based on the trailer, “Ally McBeal” meets “The Incredible Hulk” with animations from “Shrek the Daredevil Hero” would be a pretty safe bet. The series definitely has an emphasis on comedy. That doesn’t have to mean anything bad. On the contrary, it would be a change.
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Before the start of the series August 17, 2022 there is still some time to polish the computer effects. And it’s to be hoped that Tatiana Maslany will have enough room to flourish in her MCU debut and not just walk around as a computer-generated She-Hulk all the time. Mark Ruffalo must have given her some tips. Also starring are Tim Roth as Emil Blonsky aka Abomination and Jameela Jamil as Titania. By the way: Benedict Wong will also have an appearance as Wong.
This quiz is all about Marvel Legend Stan Lee’s cameo appearances in Marvel movies:
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